First World War Poster - 70th Anniversary Exhbit

Poster Collection, XI.16

Posters provide visual and succinct messages that encourage researchers to look further into archival records to understand the stories behind the slogans. The Provincial Archives has built an extensive poster collection, with posters related to subjects such as agriculture, politics, entertainment, and the war effort. This poster raises an interesting question: what does eating bread have to do with winning a war?

During the First World War, the federal government encouraged Saskatchewan farmers to grow as much wheat as possible to feed the Allied forces. However, as this poster shows, not only did the government want farmers to grow more wheat but they also wanted people on the home front to eat less wheat so that more grain could be sent to Europe.